Case Studies
Booked Solid: One Video That Drove $11.5K in Revenue for Denver's Newest Interactive Experience
Activate presents itself as the Future of Gaming —with dozens of interactive gaming rooms that challenge participants to jump, climb, sprint, hide and collaborate in order to complete challenges. New to Denver as of 2025, Activate now has two locations in Colorado and over 30 locations across North America.
Activate’s PR agency, Jive PR + Digital, recruited me for their Aurora, Colorado grand opening in March 2025. Along with 3 friends, I captured the intense energy, interactive challenges and magic of Activate through visual depictions of each gaming room, highlighted the playful competitiveness between friends and promoted Activate as an activity for all types of groups — from families to friends to corporate gatherings.
Activate ultimately decided to promote the video via TikTok during the duration of the 30 month campaign, measuring booking results through an affiliate promo code. At the end of the campaign, the videos resulted in 250,000 views, 2,400 shares, 130 code redemptions and almost $11,500 in customer bookings.
"Emily was an absolute pleasure to work with — professional, communicative, and creative. She delivered high-quality content that aligned beautifully with the brand and drove real results. We’d absolutely recommend working with her!" - Taylor Reis, Social Media + UGC Coordinator
Client
Activate
Year
March 2025
Location
Aurora, Colorado
Highlights
$11.5k in affiliate revenue
100+ promo code redemptions
250,000 views across Instagram and TikTok
Content
How A Viral Video Doubled a Denver Restaurant’s Followers and Boosted Sales by 20-30%
750,000 views, 20,000 shares, thousands of new Instagram followers and major restaurant traffic, resulting in a 20-30% year-over-year increase in sales compared to the same period in to 2023 for this small Denver restaurant — all from one viral video that captured the magic of this hidden gem, with a strategic, conversion-forward approach.
For this project, Que Bueno Suerte invited me to capture their winter dinner and cocktail menu. Through eye-catching shots of the ambiance, visual movement of food and drink items, and a highlight of their live music offerings, I crafted a video that captured the magic and uniqueness of this Denver restaurant, driving directly to their Instagram.
Following this collaboration, I worked with the restaurant again to highlight their interactive tamale class, generating over $2,500 in class bookings and 200+ new Instagram followers.
“Working with Emily is nothing short of impressive. The staff and leadership loved having her. As for the results, we saw a MASSIVE bump in social following (doubled our Instagram followers) AND store sales (increased by 20-30% year over year) after Emily's reel was posted. Her content has a knack for virality and her post with Que Bueno Suerte! did over 200k views on TikTok and Instagram, respectively. Can't recommend her enough." - CJ Powell, Marketing Manager
Client
Que Bueno Suerte
Year
February 2024
Location
Denver, Colorado
Highlights
Boosted YOY business sales for specific time period by 20-30%
750,000 video views
20,000 shares
Doubled Instagram followers
Content
From Self-Care to Sales: A Content Partnership That Generated Over $10K in Revenue for this Denver Spa
What started as monthly visits to my favorite Denver spa, turned into a long-term affiliate partnership, driving over 100 new customers and $10,000+ in revenue across 6 months.
Pur Artistry is a fairly new-to-Denver, Asian-owned beauty spa that opened in 2024. Now with two locations in Denver Tech Center (DTC) and Denver’s LoHi neighborhood, they focus on traditional headspa experiences, facials and lash and brow services.
Their team hired me as an ongoing ambassador to promote primarily their DTC location with monthly collaborations from October 2024 to March 2025. I promoted each of their services during the duration of our partnership through six unique video concepts, ranging from informational vlog-style voiceover videos to aspirational content capturing the serenity of the space and its experiences.
We measured collaboration success through the use of a promotion code, offering 10% off services for any first-time customers. Following a final report, the code was redeemed over 100 times, generating over $10,000 in bookings and 100 new customers to their business.
Client
Pur Artistry
Year
October 2024 - March 2025
Location
Denver Tech Center, Colorado
Highlights
$10k+ in affiliate revenue
100+ new customers
Content
Recent Partnerships
